FROMM. is a luxury contemporary furniture and accessories brand founded between Msheireb and Milan. Blending cultural heritage with modern design, innovation, and craftsmanship, the brand creates refined furniture collections shaped by Middle Eastern inspiration, global perspectives, and Italian artisanship. FROMM. transforms cultural narratives into elegant, contemporary pieces for international interiors. The brand collaborates with both local and international designers to create collections that merge heritage, innovation, and contemporary aesthetics. In addition, FROMM. has launched FROMM.Lab, a collaborative platform that supports emerging designers.